Breaking Out of the Comfort Zone

“Our motivation basically boils down to completing the best loans for our clients as seamlessly as possible. Sometimes we lose track of the personal part of the equation. I’m not talking about our relationship with homebuyers—we’re always solid there. I mean what happens in the office, over the phone, and via email between our team members.”   This client quote echoes a common theme we hear.  We’ve been working with this large national lender, in particular, since 2011. They first contacted us to help reach a number of strategic goals, including improving the way their employees communicate and collaborate with [...]

Film Room #2: The Slide Under Pressure

" When you slide back into old patterns, your overdone strengths become your weaknesses. As I discovered during the first half of the 2012 season, it’s easy to slide back. "  Victor Santa Cruz, head coach Azusa Pacific University When Azusa Pacific University (APU) took the leap from NAIA to NCAA Division II, coach Santa Cruz, his staff and his team felt prepared for continued success. After all, they’d spent the last few seasons building a winning program. Why shouldn’t success continue? (Read the previous installment for our Film Room series for a background on APU’s move from NAIA to [...]

New Face at Iron Coaching

The twists and turns of life produce unforeseen outcomes. The morning of April 30th 2013 started out as a typical Tuesday, each Intraversato family member in his or her get-the-day started process.  Fast-forward to 7:25am, the time that showed on my phone when an ambulance, loaded with Pat, my husband and Iron Coaching founder, rushed from our driveway en route to OHSU. Twenty minutes later I received a call from an emergency room neurosurgeon telling me that Pat had an “acute subdural hematoma” - medical terminology for a massive bleed in his brain.  Barely comprehending the situation, I authorized them [...]